One of the biggest challenges Pros face is how to find the target customers. Thousands of customers come to HelloToby to hire service providers, you should never waste your time and Toby coins on your non-target group.
Here are three Steps that will help you better identify who YOUR customer is and How you can best connect with them.
Step 1: Acknowledge that youhave a specific target customer
There are more than 700 services on HelloToby and it's impossible that you can provide all the services. Make sure you create the right Profile to connect with the customer in your field.
Useful Link: How do I add or remove services?
Example: Denis is the foreign language teacher but he is only able to Speak " Russian" and " English"
When he creates the Profile, he found the 11 language lessons under the language category. Even adding all the language lessons to the Profile allows him to connect with more customers but it's just waste his resource to reach to non-target groups. For this case, he should only add " Russian Language Lesson " and " English Language Lesson for Adults" to reach specific target customers.
Step 2: Look through the customer request
To save your time, we ask customer specific questions to understand their project detail before sending to you. When you receive the service request, you have all you need to know. Make good use of that information, to send out the quote to who is a good fit.
Location
When people hire the Pro, the location will be one of the main influent factors as well as Pro who might only able to provide the service to specific districts. Therefore only send the quote to the customers within your areas.
Medium
Not just local people, there is also a lot of foreigners coming to HelloToby to seek for the Pros for their project. Some of them might only able to speak English/Mandarin/Cantonese or Others. It's perfect if you're able to speak multiple languages but it's still okay if only 1-2 language. Just make sure you look through customer's preferred language and decide if the customer request is a good fit.
Travel Types
There is three way to provide the service " Travel to customer ", " Travel to Pro" and " Via Internet or phone" (it depends on service types). Check if the travel types are suitable for you/your company.
Others
Besides the above general questions, we have asked customer some specific questions related to the industries. Check them out one by one before sending the Quote to better target your customers.
Steps 3: Make customers come to you
The smartest way to get the right customers is making them come to you. To promote your service, When you create a Profile, we built a Web page for you as your " personal Online Shop ". The webpage is not just for HelloToby customers but for everyone who finds you on a search engine. If they like you, they can simply click one button to connect with you which save your time to reach them. The customers who attract by your profile are high-quality customers and higher chance to hire you. Make good use of your Profile. Here are the tips for you
Useful Link: Polish Your Profile
Comments
0 comments
Please sign in to leave a comment.